Over twelve years ago a fire devastated the former Peachtree apartment complex on Westledge Drive in Norwich. Under new ownership, Westledge Luxury Apartments has begun construction on the first phase (60 units) of its 120-unit complex. The design for Westledge maximizes the prior footprint to offer two- and three-bedroom units, after receiving a variance from the City. These garden style apartments will feature high-end finishes including granite countertops, stainless steel appliances, central air conditioning, and private decks. There will also be 30 detached garages available for residents. The grounds will have pet areas, open lawn spaces, and a clubhouse with a gym and an outdoor pool.
The development team at Pledge Property Management is excited about this latest undertaking, projected to come online in 2021. The Pledge Property brand encompasses a real estate division, as well as a construction and development team. Pledge is owned and operated by two generations of the Gebbie family, proud to celebrate their 50th year. They currently manage over 350 units in Eastern Connecticut, 280 of which they privately own.
“We’re really excited to bring the Westledge project to Norwich,” shares Darwin Gebbie, who bought his first apartment house in 1970. “And to now have the family continue that, it’s really special to have another generation involved.”
The Gebbie trio of father Darwin, along with his son Alex Gebbie and wife Jessica, are proud of the connection they have fostered with their management team. “Our staff are our extended family,” Darwin shares. They attribute much of their success to their strong vendor relationships which include: Yantic River Consulting, KML Architects, Coit Excavating, Zlotnick Construction, D.B. Lunt, LLC, Air We Are Heating & Cooling LLC, James Carboni Plumbing & Heating Inc. and The Falcon Group (MEP Engineer).
The City of Norwich has been instrumental to the development process. “The City has just been great,” Jessica shares. “They’ve really helped us bring this project to life.” During the COVID-19 pandemic, the building department has been available remotely to help the team maintain momentum on site. The City has also offered Zoom meetings to continue to meet virtually.
Westledge has also partnered with Norwich Public Utilities to offer electric car charging stations and incorporates energy-efficient features throughout the complex. Dime Bank and Ion Bank are providing construction to permanent financing for this project.